Low cost web & Android app development for King's Lynn

Why choose New Media Aid?
We develop affordable cutting-edge web apps, Android apps and ecommerce websites. Providing bespoke app development services since the year 2000, we are only 63 miles from King's Lynn, Norfolk. The development cost of a bespoke Android app, web app or ecommerce website for organisations in Norfolk will usually be between £2,000 and £5,000.

We develop advanced, bespoke, Android apps, mobile-friendly web applications and e-commerce websites for Norfolk organisations who want state-of-the-art web and mobile applications at down-to-earth prices.

If you are looking for custom made, Android app development,mobile-friendly website development or e-commerce website design you need look no futher than New Media Aid.


Useful app developers term of the day: Deep Learning

Deep learning is a subset of machine learning that involves the use of neural networks with multiple layers. In deep learning, the neural network is composed of multiple layers of interconnected nodes, which are capable of learning complex patterns in the data.

Deep learning has been particularly successful in applications such as image recognition, speech recognition, and natural language processing, where the input data can have a high degree of complexity and variability.

Some of the key features of deep learning include:

  1. Multiple layers: Deep learning models have multiple layers of nodes, which can learn increasingly abstract and complex representations of the data.

  2. Nonlinear activation functions: The nodes in a deep learning network use nonlinear activation functions, which allow the network to learn complex, nonlinear relationships between the input and output data.

  3. Backpropagation: Deep learning models use a technique called backpropagation to update the weights of the network during training. Backpropagation calculates the gradient of the loss function with respect to the weights of the network, and uses this gradient to update the weights to minimize the loss function.

Deep learning has led to significant advances in many applications, such as image and speech recognition, natural language processing, and autonomous driving, among others. However, deep learning models can also be computationally expensive to train and require large amounts of data to achieve high accuracy.


Deep learning is a subfield of machine learning that involves training neural networks with multiple layers to learn and extract features from large amounts of data. In bespoke app development, deep learning is used to create models that can recognize patterns and make predictions based on large datasets.

A deep neural network is composed of multiple layers of interconnected neurons, each of which performs a specific operation on the input data. The input data is passed through the layers, with each layer building on the features learned by the previous layer to create more complex representations of the input. The output of the final layer is then used to make a prediction or decision.

Deep learning is particularly useful for bespoke app development because it can automatically learn relevant features from raw data, without the need for human intervention or manual feature engineering. This allows developers to create models that can handle complex, high-dimensional data, such as images, speech, and text.

Some common applications of deep learning in bespoke app development include image and speech recognition, natural language processing, and predictive analytics. For example, a deep learning model could be used to analyze medical images and detect signs of disease, or to analyze customer data and make predictions about their behavior.

Overall, deep learning is a powerful technique for creating sophisticated machine learning models that can handle complex datasets and make accurate predictions. With the increasing availability of data and computing power, deep learning is becoming an increasingly popular approach in bespoke app development.

We are only 63 miles from King's Lynn
ab@newma.co.uk